The connection between ‘Ala Vaikunthapurramuloo’ and Nietzsche’s philosophy?

Posted on April 6, 2020


FC Reader Sagar Tetali writes about how the 19th Century philosopher’s controversial concept of Master and Slave Morality plays out in Director Trivikram Srinivas’ film.

Director Trivikram Srinivas loves his Hindu mythology. In Ala Vaikunthapurramuloothe family-run business is the modern-day stand-in for the mythological kingdom — trouble brews here, and the hero must be called upon to save it. However, this grafting of mythological tropes onto a modern-day family drama leads to some unconventional class politics. In the moral framing of the film, the characters who come off positively happen to be the richest — Ramchandra (Jayaram), Bantu’s (Allu Arjun) biological father and CEO of the family business; the Founder ARK (Sachin Khedkar); and, much later, Bantu himself. They are confident, discerning and powerful. The film’s real antagonist is also economically the weakest — Valmiki (Murli Sharma) a self-effacing, superstitious, self-loathing, and envious attendant working for the ARK family. This framing is decidedly at odds with commercial cinema’s convention of championing the underdog.

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Posted in: Cinema: Telugu